Okay, so, Goyard. Right off the bat, we’re talking *fancy*. Like, “I-don’t-know-how-much-my-bag-costs-I-just-have-someone-handle-it” fancy. We’re not talking about your everyday Target run kinda vibe. This is more “I’m strolling through Monaco with a tiny dog and a trust fund” territory.
You mostly hear about their bags, the St. Louis especially. That chevron print, instantly recognizable. But, and this is a *big* but, did you KNOW they do leather jackets too? I saw one on Grailed, which, btw, is like, the online thrift store for hypebeasts. Seriously, check it out.
Now, “premium leather” is the key here. I mean, duh, it’s Goyard. They’re not gonna be using, like, pleather from a gas station bathroom. We’re talking butter-soft, probably-Italian-cow-who-listened-to-classical-music-all-day kinda leather. You know?
Here’s where things get a little…fuzzy in my brain. Because “Goyard clothes” isn’t exactly a *thing* in the way a Goyard bag is a thing. It’s more like…a *potential* thing. You can pair a Goyard wallet (which, side note, even *that* is a flex) with a basic outfit to add a little *oomph*. A little “I may look casual, but I’m secretly dripping in $$$.”
But the leather jacket… that’s where the magic *could* happen. Imagine a Goyard leather jacket. In theory, it should be incredible. In practice? Probably costs more than my car. And finding one? Good luck! They’re probably rarer than hen’s teeth.
And that’s kinda the point with Goyard, isn’t it? It’s exclusive. It’s understated (kinda, unless you’re rocking the full chevron), and it’s definitely not something you see every day. I almost wonder if *not* seeing a Goyard leather jacket makes it even cooler. Like, the ultimate secret handshake for the ultra-rich.
Ugh. Now I want a Goyard leather jacket. Even though I definitely can’t afford one. Maybe I’ll just buy a really nice plain leather jacket and Sharpie on the chevron. Kidding! (Mostly).
