So, someone probably thought, “Hey, let’s just slap those two good brand associations together and see what sticks!” And honestly, I’m kinda into it? It’s a weird flex. Like, you’re not just wearing a Ferragamo belt, you’re wearing a Ferragamo belt with the *implied* prestige of Swiss watchmaking. Even if it has absolutely *nothing* to do with actual watch movements.
I mean, look at the stuff online. You see people searching for Ferragamo belts *and* talking about Swiss watch movements in the same breath. It’s like they’re trying to connect the dots, even if there aren’t any. Maybe it’s a subconscious thing? Like, “Ferragamo is fancy, Swiss is fancy, therefore, Ferragamo = Swiss (kinda)?”
And the thing is, Ferragamo belts *are* pretty darn nice. I mean, that Gancini buckle? Timeless. You can find them reversible, leather everything, they’re just solid. But are they worth the price tag? That’s always the question, isn’t it? Especially if you’re secretly hoping it’ll somehow magically be infused with the precision of an ETA 2824-2 (which, let’s be real, it won’t).
Plus, you gotta be careful with fakes. I mean, you don’t wanna be rockin’ a “Ferragamo” belt with a janky buckle that’s gonna fall off after two wears. And imagine if it *did* have a Swiss movement… but it was a really, *really* bad one? That’d be a disaster.
